Wednesday 24 March 2010

Treasure Island Toys

For this assignment we will be working on a live brief, producing content for an online toy store called Treasure Island Toys. Our target audience for this assignment is for the ages between 5 and 7 year olds.

Already a series of characters have been created by the owners, and nine short stories have been written. There is however 12 in our class so three more stories needed to be created so each one of us has a story. From this we are then going to produce illustrations with animated flourishes, weather that be a blink of the eye of a flutter of a feather.

The illustrations will be drawn up in either Illustrator or flash or both, flash will be used to produce the animated flourishes. A voice over is necessary as our age group will not be fully competent in reading the content. Also the sie of the stage that we will create our illustrations in will have to be 845 x 475 pixels. Buttons are essential, as navigation forward backward and back to start, so these will have to also be created in Flash.

To bigin with I did some research on the internet, I firstly looked at the clients website, as this has the style that we need to aim towards, so our work ties in with already existing illustrations. Also CBBC website was another very useful site in which to get inspiration from, they had lots of animated buttons and similar story structures as well.

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